Making fitness accessible, personalized, and enjoyable for everyone through the power of artificial intelligence.
FitLaunch was born from a simple observation: everyone's fitness journey is unique, yet most apps treat users the same way. We believed there had to be a better approach.
Our team of fitness experts, data scientists, and engineers came together to create an AI-powered platform that truly understands you, adapts to your needs, and grows with your progress.
To create a world where everyone has access to personalized, intelligent fitness guidance that adapts to their unique lifestyle, preferences, and goals.
The passionate individuals behind FitLaunch, dedicated to transforming your fitness experience.
Co-Founder & CEO
Former fitness trainer with 10+ years of experience, passionate about making fitness accessible to everyone through technology.
Co-Founder & CTO
AI researcher and software engineer with expertise in machine learning and personalization algorithms.
Head of Nutrition
Sports nutritionist and registered dietitian, ensuring our nutrition guidance is scientifically sound and effective.
FitLaunch started in a small garage in Silicon Valley, where our founders Alex and Maria were frustrated with the one-size-fits-all approach of existing fitness apps. Alex, a certified personal trainer, knew that every person's fitness journey was unique, while Maria, an AI researcher, saw the potential for technology to create truly personalized experiences.
The breakthrough came when they developed the first version of our AI algorithm that could learn from user behavior and adapt workout plans in real-time. What started as a simple prototype quickly evolved into a comprehensive platform that could understand not just what exercises you do, but how you feel, when you prefer to work out, and what motivates you to stay consistent.
Today, FitLaunch serves over 50,000 users worldwide, from beginners taking their first steps toward fitness to elite athletes fine-tuning their performance. Our AI has processed millions of workouts, learned from thousands of success stories, and continues to evolve with every user interaction.
But our journey is just beginning. We're constantly innovating, adding new features, and expanding our platform to help even more people achieve their fitness goals. Because at FitLaunch, we believe that everyone deserves access to world-class, personalized fitness guidance.
Become part of the FitLaunch community and help us revolutionize fitness for everyone.